Be the one they call.

We design, write and build websites for small businesses: contractors, service companies, offices, practices and shops. So the people looking for you find a business worth calling.

  • $2,000 flat
  • Live in 72 hours
  • No writing on your end
Concept build

You’ve put too much into your business for your website to sell it short. We build small business websites that help customers find you, trust you and get in touch.

Somewhere right now a homeowner is reading reviews at ten at night. An office manager is comparing three vendors. A new patient is choosing between two practices. All of them check your website before they pick up the phone. If it looks dated or is hard to use, they move on to the next name on the list.

We started this alongside our sister firm, SMB Exit Partners. Working with owners every day, we kept seeing great businesses held back by outdated websites, with no simple, affordable way to fix them.

Sam Rubenstein, founder

We build websites for contractors, law firms, HVAC companies, dental offices, accountants, landscapers, machine shops, restaurants, cleaning services, auto repair shops, salons and spas, electricians, insurance agencies, trucking companies, retail shops, consultants, medical practices and fitness studios.

Six jobs your website should be doing.

Most small business sites we review do one or two of these. We build every site to do all six.

Concept build: Ostrander Mechanical, commercial HVAC

  1. Says what you do and where, in five seconds.

    A buyer landing on your site has two questions. Do they do my kind of job, and do they come out here? The top of the page answers both before anyone scrolls.

    • Your trade and your towns in the headline
    • Services named the way customers search for them
    • The phone number visible without scrolling
  2. Proves you're the real deal.

    Licenses, certifications, years in business and real reviews, right up front. Real photos of your team and your work instead of stock photos of smiling models.

    • Credentials customers can check
    • Reviews from real customers
    • A shot list so your phone photos look sharp
  3. Makes calling you the easy part.

    A call button that stays on screen on phones and a quote form short enough to finish in a parking lot. Every request texts your phone the minute it comes in, nights and weekends included.

    • Sticky call and quote buttons on mobile
    • Text and email alerts for every request
    • Call tracking, so you know what's working
  4. Gets found by people looking for you.

    Pages named the way your customers search, a site that loads fast on any phone, and your area and hours where people expect them.

    • A clear page for each thing you do
    • Fast and mobile-friendly from the start
    • Your location, area and hours easy to find
  5. Helps you hire.

    Most owners we talk to have more work than people. A careers page with real pay ranges, photos of your actual crew and a two-minute application gets more techs to apply.

    • Pay and benefits listed plainly
    • Applications that work on a phone
    • Job posts you can update yourself
  6. Wins over bigger customers.

    Property managers, procurement teams and larger clients want to see who you've worked with, your certifications and your insurance before they reach out. We put all of it one click away.

    • Past clients and project examples
    • Certifications and insurance details
    • A one-page overview they can download

Sites we've built, and sites we'd build for you.

Our first client was our sister company. The concept builds show how we'd approach six very different small businesses. Point at any site to scroll through it.

ClientM&A advisory

SMB Exit Partners

Sell-side M&A advisory for owners of businesses doing $1M to $20M in revenue. Our sister company, and the first site we built. Owners arrive nervous and skeptical, so the site leads with plain answers, a free valuation tool and a straight comparison with brokers.

Scope
Positioning, copy, design and build
Tools
Online valuation estimator
Pages
Process, comparison, FAQ, contact
Visit smbexitpartners.com

Concept builds for very different businesses.

The companies are made up. Every section on them comes from what customers in that line of work look for before they call.

Kessler Precision

Concept

CNC machine shop, aerospace and medical

  • Drawing upload for quotes, with turnaround promised up front
  • Certifications and the full equipment list where engineers look first
  • A technical-drawing visual language instead of stock photos

Hartwell & Pike

Concept

Accounting firm for small businesses

  • Prices shown up front, so the right clients reach out
  • A deadline card that gives people a reason to call now
  • One clear next step: a 15-minute call

Northfield Grounds

Concept

Commercial landscaping and snow removal

  • Site switches between grounds and snow services by season
  • Snow terms spelled out: trigger depth, timing and logs
  • A property walk request instead of a generic contact form

Juniper Family Dental

Concept

Family dental practice

  • Online booking right in the first screen
  • Insurance, payment plans and emergencies answered up front
  • Reviews where nervous patients look for them

Brightline Facility Services

Concept

Commercial cleaning and day porter service

  • Inspection scores shown as proof of quality
  • Separate pages for medical, schools and offices
  • Bonding and background checks where buyers look for them

Carver Freight

Concept

Regional LTL and dedicated trucking

  • Rate quote from two ZIP codes, right in the hero
  • Driver recruiting with real pay ranges and home time
  • A lane map that shows the network at a glance

Live in 72 hours.

One call, one review, and your website is live. The clock starts after your kickoff call, and if you need more time to look things over, we wait for you.

Step Day 1Day 2Day 3
Kickoff callHour 0

A 30-minute call. Tell us what you do, who you serve and what you want customers to do. Send your logo and any photos you have.

Writing and designHours 1 to 24

We turn your call into the words and layout for every page. You don't write a thing.

You review a private previewHours 24 to 36

You get a link to the full site. Tell us what to change by text or email.

We make your changesHours 36 to 60

Edits, contact forms, tap-to-call and your domain, all set up.

TestingHours 60 to 70

Every form, button and phone number, checked on phones and computers.

You're liveHour 72

Your new website is up, and it's yours.

Live

One price. A finished website.

No packages to compare and no hourly billing. You pay $2,000 once and get a website designed and written for your business, live in 72 hours.

  • No hidden fees
  • No hourly billing
  • No long-term contract
Your website, done for you
$2,000

One time. Everything below is included.

  • Designed around your business
  • All the writing done for you
  • Your changes before launch
  • Tap-to-call and contact forms
  • Your logo, photos and colors
  • Testing and launch
  • Live in 72 hours
  • You own it, start to finish
Start your website
Care planHosting, plus changes whenever you need them. Cancel anytime.
$25/month

Questions owners ask before they hire us.

Something we didn't cover? Ask us in the form below and we'll answer when we reply.

Yes. Design, writing, build and launch for one flat price. The only other costs are the $25 monthly care plan and your domain name if you don't own one yet, which usually runs under $25 a year.

We've done the thinking ahead of time. We know what a small business site needs, we work on the words and the design at the same time, and we skip the weeks of back-and-forth. The clock starts after your kickoff call, and if you need more time to review, we wait for you.

Almost any small business. Contractors and trades, B2B service companies, law and accounting offices, medical and dental practices, restaurants and shops. If your customers need to trust you before they call or walk in, we're a fit.

Yes. If your current site is in decent shape, we can update it. If it's dated or hard to change, rebuilding is usually faster and cleaner, and we'll tell you which makes sense on our first call. Either way, your domain and email stay where they are, and we point your old pages to the new ones so nothing breaks.

We do. You tell us about your business on a 30-minute call and we turn that into every page. You read the preview and tell us what's off.

No. Real photos of your team, your place and your work beat stock photos every time. We'll tell you what to shoot and handle the cropping and color.

Hosting, plus changes whenever you need them. New photos, updated hours, a new service or a price change. Text or email us and we take care of it. Cancel anytime and the site stays yours.

You do. The domain is in your name, and if you ever leave the care plan we hand over the files and every login. We don't hold anything hostage.

Every site is built the way search engines like: fast, mobile-friendly and clearly organized, with pages named the way people search. Nobody can promise rankings, but a fast, clear site gives you a far better shot than an old one or none at all.

You can, and for some businesses it's fine. The software is the easy part. The work is knowing what your customers need to see before they call, writing it clearly and getting it live without eating your weekends. That's the part we do.

Referrals look you up too. Someone hears your name, searches it and decides in about a minute whether to call. A good site makes sure the referral turns into a customer instead of a second opinion.

Let's build your website.

Tell us a little about your business. We'll reply within one business day to book your kickoff call, and your site goes live 72 hours after it.

  • $2,000, one timeDesign, writing, build and launch.
  • Live in 72 hoursThe clock starts after your kickoff call.
  • Already have a site?We can update it or rebuild it, whichever makes more sense.

Rather talk? (914) 200-3388

Start your website

What do you need?

We reply within one business day.